Why Webmasters/SEO Blogs Rank High In Alexa ?

We always discuss about ways to improve Alexa rank of our blogs/websites but have you ever noticed that why webmasters/SEO blogs rank high in Alexa rankings even if they receive lesser traffic than any other blog, website which receives more traffic. This is the question that many people ask because Alexa rank is a factor that many advertisers see before advertising on any website and also many ad networks require a good Alexa rank to approve a website to use their network.

We may or may not consider Alexa rank as an important factor for our blogs, website but the thing is it is somewhat important because many people around the web give it some importance. High ranking in Alexa could gain interest of the users and people will enter your blogs, website with more confidence if they see that your blog/website has high Alexa Rank. To know more about the importance of Alexa rank, you can follow the below link:

Why improving Alexa rank is important ?

Alexa rank sometimes disappoint some blog and website owners because their blogs, websites rank low in Alexa while other blogs, websites which have lesser traffic have high Alexa rank. So, in this case Alexa ranks becomes a controversial issue but i would say, it will not create any controversy if you know how Alexa works actually. So, to better understand this lets first discuss about the working of Alexa and how it decides rank of a blog/website.

How Alexa Decide The Rank Of A Blog/Website ?

Actually Alexa considers various factors to decide rank of a blog/website such as website traffic, number of page-views, time spent on different web pages, unique visitors, back links, visitors location, age group, domain level that is whether it is a top level domain or sub domain etc. and on the basis of past three months data it decides the rank of blog/website.

But besides all these factors the most important thing that many people forget to tell about Alexa is that to decide the rank of a website/blog, the blog/website must be visited by a web browser that have Alexa toolbar installed in it. That means Alexa only counts those visitors that have Alexa toolbar installed in their browser. Now i think you have got your answer if not then continue reading.